PABAON SA BUHAY (PROTECTION FOR LIFE)
A ‘PABAON’ IS A FORM OF PROTECTION THAT MOM GIVES TO PREPARE HER CHILD FOR THE OUTSIDE WORLD
Every mom faces the parenting dilemma of wanting to keep her children close & protected or letting them go out and explore the world, to learn and grow by themselves.
At Safeguard, we believe a key tool to help overcome this challenge is the ‘*pabaon*’ moms give their children —be it an everyday lunchbox or life lessons & values — which help keep them protected as they explore the world on their own.
About the film
This is the real-life story of how a mother’s ‘pabaon’ of life lessons & values protected her son’s indigenous identity in the outside world. The lessons of Warlita King enabled her son Norman to be the first ever Aeta to graduate from the Philippines’ premier state university.
At Safeguard, we’re inspired by every mom who strives to provide her children with the best ‘pabaon’ to prepare them for the world outside. We dedicate ourselves to designing the best possible products that support every mom to give her child the ‘pabaon’ of long-lasting germ protection, as they head out into the world.